Transform Your Business: The True Value of Hiring Help
When it comes to hiring team members one of the biggest questions that comes up, — especially in today’s economy, where the dollar stretches much less than it has in the past –- is…
“How can I afford the help I need?”
It almost always feels like a stretch when hiring - whether it’s your first VA or an OBM to help run the day-to-day operation of your business.
You can look at hiring one of two ways:
As an expense
OR
As an investment
When you look at hiring as an expense, you focus on how much the person is costing you. All you can see is the amount of money that is now going out the door each month, and every time you delegate or bring a new person on board it feels like you are ‘losing’ money.
This is the wrong way to look at hiring.
Instead, we want to look at hiring as an investment.
See it through the lens of ‘how does this team member bring more money into the business’?
Because every single person on your team should be allowing the business to make more money.
To be clear, this does NOT mean that every person on your team will be directly bringing clients in the door (unless you are hiring them in a sales or marketing role).
What it means is that each person on the team allows YOU to be freed up to do the things that grow the business.
As the CEO of your company, you have a choice. You can either:
Spend your time on the backend, day to day stuff that runs the business
OR
Spend your time on the work that really grows the business
When we look at hiring this way, it requires that we ask ourselves:
“How does this person coming on board allow ME to continue to grow and expand the business?”
An assistant will be able to get you out of the weeds and take the day-to-day admin tasks off your plate.
An OBM will be able to create plans, drive projects and work with the team to make sure the day to day tasks are getting done.
Hiring becomes an investment when it gives you back your TIME to focus on the things that truly bring more money into the business.
Here’s the bottom line…
If YOU don’t do your part - focus on activities that will grow the business - then yes, your team members will feel like just an expense because there isn’t any more money coming in the door.
Each and every time you hire someone to free you up to focus on growth, that is an investment in your business and where the magic really happens! ✨
Looking for some help to clear your plate so that you can focus on growing your business? That’s exactly what I do as a Certified OBM, let’s talk.